Persistent Floating Buttons

Understanding the floating button format

Michael DeSimone avatar
Written by Michael DeSimone
Updated over a week ago

A great way to enhance the website customer journey is with a floating button format. It’s a hybrid campaign format that shows a persistent Notification followed by a standard Overlay in two stages.

By providing this simple interaction, users can expand a passive onsite message into an engaging overlay.

You can easily customise the campaign by clicking between the first and second layers in the Design Builder. The floating button can show all content types supported by the platform.


Floating button example

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