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Managing Subject Erasure Requests
Managing Subject Erasure Requests

How to complete privacy requests on behalf of your website users

Esther Vermeil avatar
Written by Esther Vermeil
Updated over a week ago

Right to Erasure: Under GDPR and CCPA laws, individuals have the right to have personal data erased. This is also known as the ‘right to be forgotten’. When users ask for a copy of their personal data, this is called a Subject Erasure Request.

Yieldify clients can complete privacy requests like Subject Erasure Requests, directly on the Yieldify Conversion Platform (YCP) in the Data tab of their Website Settings. Please contact your Account Manager if you need any additional support.

For instructions on completing Data Access Requests, click here.

How do I complete an erasure request on YCP?

  1. Log in to YCP

  2. Select the organisation and corresponding website for which you have received the Subject Erasure Request

  3. Go to your website settings by clicking the gear icon on the bottom left of the page

  4. Click on the “Data” tab to access the Data Privacy and Compliance panel

  5. Enter the email address of the subject who made the request and click “Erase Record”.

  6. The subject’s data will be erased within 24 hours.

Erasure Request Considerations

  • You can only complete one request at a time, by submitting emails one by one. Each submission will be treated as a separate request.

  • If the request was made at the organisation level and you own multiple websites, the subject's data must be erased from each website individually.

  • To comply with GDPR, You should respond without delay and within one month of receipt of the Subject Erasure Requests.

  • If Yieldify does not have any data stored against the submitted email, you will get the following message: “No records were found matching this email.”

Our data collection policy explains further what data Yieldify may collect on any website containing the Yieldify Tag Data Collection Policy

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